Wednesday, November 28, 2007

Robert Cade - dead at 80

black armbands for all my friends

For those of you saying "Who?"...Robert Cade is the inventor of Gatorade. Back in the 60's, the University of Florida football team was losing a lot of games. They lost a lot of games because they weren't very good, but they were also losing because they couldn't stay hydrated in the Gainsville heat.

Dr. Cade, the team doctor at the time, and friends invented Gatorade to combat the hydration issue, and launched an entire Sports drink industry in the process. One issue among many - the school wouldn't allow him near the varsity football team with his concoction. He had to test with the J.V. team, who said it tasted like piss. Eventually the problems were ironed out and Gatorade was born.

The guy made a small fortune with that move, but never moved out of the Gainsville house where he and his wife, Mary, raised their six kids.

Thank you Dr. Cade, for the contents of my water bottle every Saturday morning. We're all sorry to see you go.

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